Nikon Offers New Features, Greater Freedom and Higher Resolution to Entry-Level Photographers With the Addition of Three Easy to Use, Yet Powerful New Coolpix Digital Cameras
New Nikon Coolpix 4600, 5600 and 7600 Digital Cameras Employ On-Board Features and Technology That Help Consumers Capture and Deliver Better Pictures Right From the Camera
MELVILLE, N.Y., Feb. 16 /PRNewswire/ -- Nikon today unveiled three
easy-to-use new Coolpix digital cameras designed expressly for everyday digital
photographers who desire spectacular images, without relying on a computer to
enhance or improve their shots. With new technology and convenience features
incorporated into Coolpix compact digital cameras, beginning digital photography
requires only three simple steps -- turn on the camera, frame the shot and press
the shutter button. These three new cameras -- the 4-megapixel Nikon Coolpix
4600, the 5.1-megapixel Nikon Coolpix 5600, and the 7.1-megapixel Nikon Coolpix
7600 - are each designed to appeal to consumers as they experience digital
photography in their everyday lives.
"Nikon has consistently expanded the digital market by developing products
and technology that help produce beautiful images, regardless of the
photographer's skill level," said Bill Giordano, General Manager of Marketing
for Nikon, Inc. "These three dynamic new cameras respond to the public's growing
desire for high-featured, easy-to-use digital cameras that simply take great
pictures."
Nikon has packed these new products with more features that improve the image
directly within the camera, dramatically improving the simplicity of taking a
beautiful photograph and getting great prints, whether you choose to print at
home, online or at a favorite retailer. All three new Coolpix cameras boast
Nikon's renowned In-Camera Red-Eye Fix(TM) technology, which automatically
detects and corrects red eyes in most typical situations without the need to
press buttons or select and highlight the eyes in playback.
Nikon's exclusive new D-Lighting feature is another new addition that can
turn throwaway shots into frame-able memories. The D-Lighting feature can be
selected in Playback mode - automatically compensating for insufficient flash or
excessive back lighting in order to obtain balanced exposure throughout the
frame. All three cameras are also equipped with Blur Warning, another feature
unique to Nikon which alerts the user when a shot is compromised by camera or
hand shake, allowing another shot to be taken before leaving the scene.
The Coolpix 4600, 5600, and 7600 are phenomenally easy to use. In fact
they've been designed to appeal not only to beginners of all ages, but also to
people who've never even considered buying a digital camera before. With a
redesigned graphic user interface (GUI) that lets the user navigate functions by
either menu item list or icon, they enable the beginner to find the right mode
at the right moment to achieve the best results, time after time. Furthermore,
with a handy new "Help" button that displays a description for each selected
function on the main menu, the process has been made easier than ever before.
The cameras also feature a large, bright 1.8-inch LCD screen- making it easy to
compose shots and view recorded images at any time. They have been designed to
consume much less power, making it possible to take almost twice as many images
when using regular AA alkaline batteries.
Like their predecessors, these new Coolpix cameras will also feature Scene
Modes, which allow the camera to adjust to the most typical shooting
environments -- Sunset, Fireworks, Indoor, Portrait, etc. - with the turn of a
dial. The Coolpix 4600 and 5600 also feature an entirely new Scene Mode --
Underwater Mode -- which produces more satisfying, true-to-life colors when
using the optional WP-CP3 waterproof case to shoot scenes while snorkeling or
scuba diving to a depth of 130 feet. This exciting new addition increases the
number of Scene Modes to 16.
Creative snap-shooters have the option of five Color Options, enabling the
selection of "sepia" tone, "black-and-white" and even "cyanotype", for example,
to change the entire look and feel of a shot. The new Coolpix products also have
14MB of internal memory, allowing images to be recorded without additional
memory media.
The Coolpix 4600, 5600, and 7600 also make it easy to capture action in an
expressive manner with movie shooting capabilities. These cameras offer a choice
of three simplified Movie Modes -- TV, Small and Smaller. The Coolpix 5600 and
7600 even have the ability to capture video with sound. They can also be easily
connected to a TV, using the included video cable, to share the fun with friends
and family.
The announcement of the Nikon Coolpix 4600, 5600 and 7600 digital cameras is
centered around making the entire digital process more convenient. Their
PictBridge compatibility makes it possible to print directly to a printer,
without the need for a PC. For those who enjoy organizing and sharing their
photographs on a computer, Nikon Coolpix cameras ship with Nikon's proprietary
PictureProject software, a user-friendly photo management software designed
expressly for use by Nikon Coolpix photographers, that offers a broad selection
of cataloguing, editing and sharing functions. This software package is aimed at
providing a central location that is simple, intuitive and seamless for Coolpix
digital photographers.
All three cameras will be available at retail nationwide in March 2005 with
the Coolpix 4600 retailing for $199.95*, the Coolpix 5600 retailing for
$279.95*, and the Coolpix 7600 selling for $379.95*. For more information about
the cameras, please visit http://www.nikondigital.com/.
* All prices listed in this announcement are MSRP About Nikon
Nikon ... If the picture matters, the camera matters(TM). Nikon Inc. is the
world leader in precision optics, 35mm and digital imaging technology and is
recognized worldwide for setting new standards in product design and performance
for its award-winning consumer and professional photographic equipment. Nikon
Inc. distributes the Nikon Total Imaging System of consumer and professional
35mm film and digital SLR cameras, Nikkor optics, Speedlights and System
Accessories; Advanced Photo System cameras; 35mm compact cameras; Nikon
Coolpix(R) compact digital cameras; Coolscan(R) digital film scanners; Nikonos(R)
underwater photographic systems; and Nikon sports and recreational optics.
Through the Nikon Spirit Initiative(TM), the company, plays an active role in
supporting aspiring and advanced photographers through a variety of
philanthropic organizations, educational programs, events and workshops. For
more information, dial (800) NIKON-US or visit http://www.nikonusa.com/, which links all levels of photographers to the
web's most comprehensive photo learning and sharing communities.
Source: Nikon Inc.
CONTACT: Brian Williams, bwilliams@mww.com; or Justin Joseph,
+1-201-507-9500, jjoseph@mww.com, both of MWW Group, for Nikon Inc.
Web site: http://www.nikonusa.com/